Social Media
Why You Shouldn’t Schedule Social Media Posts
Scheduling social posts saves time but costs engagement. Five reasons to stay present: outdated content, missed moments, viral chances, data and conversations.
Social Media Marketing
Turn followers into customers. Our guides cover strategy, engagement, platform choice, brand building and the social media myths that still trip businesses up.
Social Media
Social Media Marketing Myths Still Believed Today
Five social media myths that hold businesses back, from “my customers aren’t on social” to “it’s all about follower numbers,” and the truth behind each.
Social Media
Doing Social Media Marketing the Right Way
Five rules for social media marketing that works: post regularly, keep your brand consistent, always engage, tailor each platform and sound human.
Social Media
Unique Advantages of the Most Popular Social Media Platforms
Facebook, LinkedIn, Twitter, Pinterest, YouTube, Instagram and Google Plus: the unique marketing advantage each platform offered businesses in 2015.
Social Media
6 Steps to Build Your Brand Name Using Social Media Marketing
A six-step plan to build brand authority on social media: choose the right platforms, define your brand, plan your strategy, create shareable content and lead.
Social Media
Don’t Hold Back on Your Social Media Marketing
Social media now drives as much traffic as search. The benefits of committing to social media marketing, from exposure and loyalty to real customer insight.
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